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Strategic %$&#@! Swearing

expletive_1[1]Bob Sutton, Stanford University professor and author of The No Asshole Rule: Building a Civilized Workplace and Surviving One That Isn’t was recently interviewed on HBR’s Ideacast on “The Subtleties of Strategic Swearing.”

He argued that using an occasional curse word can convey a “level of contempt unparalleled by non-taboo words”…there’s no way to convey some expletives with polite speech. Even President Obama has employed this technique, recently notes HBR.

…during an interview with Matt Lauer on NBC’s Today Show [regarding the BP Oil Spill], Obama declared that one of his goals during meetings on the crisis has been to determine “whose ass to kick.” Continue Reading