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Career Services, Entrepreneurship, EveningMBA, Events, Local business, Media, Newsroom, OCB Alumni

Master’s Pub April 19: Rick Kupchella Explains Why he Had to Adapt or Die

KupchellaFrom BringMeTheNews:

In a new article entitled “Why I had to Adapt or Die”, BringMeTheNews founder and CEO Rick Kupchella writes that, “In the end – when you think about it – there’s really no rational argument for the 5 o’clock news anymore, short of wanting to tune in to see your favorite local personalities. If there’s something you really want to know – you can find it pretty easily on your phone.”

That’s part of the reason the veteran TV news journalist decided to leave a successful career in broadcasting and launch a new company in 2009. Today, BringMeTheNews continues to grow, as staff journalists comb through thousands of headlines a day in order to deliver the most relevant news to the people of Minnesota.

Rick Kupchella, founder of BringMeTheNews, will discuss the company’s first three years, and his transition from Emmy Award-winning TV news anchor to entrepreneur at next week’s Master’s Pub. The event will be held Friday, April 19, from 4:30 – 6:30 p.m. Current Opus College of Business graduate students and alumni attending the event are encouraged to bring colleagues or friends considering a graduate business degree to experience the unique St. Thomas atmosphere and community. The event if free but please register in advance. Continue Reading

Centers, Ethics, Events, leadership, Newsroom

25th Annual Multicultural Forum on Workplace Diversity Begins Today

MCF Logo 25The 25th Annual Multicultural Forum on Workplace Diversity kicks off today with a full day of informative sessions and discussions on the theme, Our Time to Lead. This reflects the legacy and evolution of diversity and inclusion over the last 25 years:  opening doors of opportunity, igniting change, and challenging organizations to respond to an ever-changing landscape of social, political, economic and technological realities.  Today, the unprecedented shifts of our time call us to meet these challenges.

Four signature events, or general sessions, offer a path to strengthen individual and collective leadership capacity for the challenges and opportunities ahead. The conference will also feature 58 concurrent learning sessions, a Resource Expo, free Career Fair and Career Services Center. Pre-Conference Professional Development Institutes took place yesterday.

If you’re unable to attend the conference, follow @MCFdiversity and #diversityforum on Twitter.

In addition three champions of workplace diversity will be honored during a Thursday, April 11, luncheon. Each year the forum honors individuals or organizations for their exemplary efforts to address workplace diversity issues. Recipients are: Continue Reading

Events, Newsroom

5 Reasons to Attend the Multicultural Forum (plus one more)

The 25th annual Multicultural Forum will take place next week at the Minneapolis Convention Center. The blog Smartgiving Matters last week compiled a great list of 5 reasons to attend, particularly of you work in the nonprofit world. The post was by Lynnea Atlas-Ingebretson, the Charities Review Council’s Program Director, who will be representing her organization at the Forum. Her list:

  1. Cross Sector Pollination
  2. World Class Thinkers & Leaders
  3. Good Scholarships!
  4. Great Sessions
  5. Professional Development Institutes

Read Atlas-Ingebretson’s full post for details on each of these items. Continue Reading

Events, Newsroom

New Building Planned for Minneapolis Campus

After months of clandestine negotiations, the university announced today it will open Schulz Hall across the street from Schulze Hall in 2014. The new meeting and event facility will be named in honor of famous Minnesota cartoonist Charles M. Schulz, creator of Peanuts, the long-running comic featuring Charlie Brown.

SchulzHall

Architects are working on plans for the building’s design, to match the shape of Snoopy’s iconic doghouse, but built with UST’s traditional Kasota limestone. The new building will be built over the surface parking lot next to the historic MacPhail building. Continue Reading

Environment, Ethics, Events, leadership, Newsroom

L2L Summit Asks Students “Leadership. Why me? Why now?”

Saturday March 1 marked the date of the Fourth Annual Learners to Leaders Summit. The annual summit is a unique event hosted by the Opus College of Business but targeted to a wide range of future professionals with connections to area colleges, including current juniors and seniors, as well as recent grads. The mission of L2L? To provide high-potential students and young professionals of color with perspective and resources that will position them for success in graduate school and in their careers.

The theme of this year’s summit was “Leadership. Why me? Why now?” The theme was chosen as a reflection of the reality that while everyone is capable of playing a valuable leadership role, it’s all too common to assume that the responsibility of leadership belongs to someone else, based on title, personality, or amount of past experience.

Did this year’s L2L Summit achieve its objective of providing content relevant and valuable to future graduate students from a broad range of backgrounds and interests? Here’s what some of the participants had to say.

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Ethics, Events, Faculty, FTMBA, Newsroom

CEBC Ethics Case Competition Winners Headed to #IBECC

Case Competition Team

Jay Rajaratnam, Kasey Grams, Sean Higgins and Joseph Grodahl Biever

On March 1, teams from the full-time MBA program at the University of St. Thomas’ Opus College of Business competed in the fifth annual CEBC Ethics Case Competition. Hosted by CEBC, UST Opus College of Business, UnitedHealth Group and St. Jude Medical, teams explored the topic of “Video Gaming: Economic, Legal and Ethical Considerations” from a business, legal and ethical framework.

Students Kasey Grams, Joseph Grodahl Biever, Jay Rajaratnam and alternate Sean Higgins were chosen to represent St. Thomas at the International Business Ethics Case Competition (IBECC) being held in conjunction with the Ethics and Compliance Officer Association (ECOA) Sponsoring Partner Forum from May 8-10 in San Diego, CA.

CEBC also thanks Jeanne Hickey, JD at Covidien, Dan Lopez, CCEP at Alliant Techsystems Inc. and St. Thomas’ James Arnold, Kenneth Goodpaster, Ph.D., Ron James and Rosemarie Monge West for serving as judges.

Entrepreneurship, EveningMBA, Events, Newsroom, OCB Alumni

Master’s Pub Highlights – Story of Blu Dot Marketing in NYC

IMG_1114.JPG (2)Last month the Opus College of Business hosted Medora Danz, vice president of Blu Dot brand at the Master’s Pub. Danz shared some interesting insights on Blu Dot’s history and mission. The company’s goal is “to bring good design to as many people as possible.” To them, that means “creating products that are useful, affordable, and desirable.”

The modern design of Blu Dot in some ways combines the efficiency and economy of Ikea with the style and look of much more expensive brands. “B

lu Dot has created a brand that is humble, inclusive, democratic and humorous,” said Danz, noting that the company is trying to go after the middle.

One particular story Danz told was of a marketing campaign in New York City, timed with the first anniversary of the opening of their first retail location there. Fast Company detailed the story in 2009:

Mono, an advertising firm based in Minneapolis, dropped off 25 Real Good Chairs, a $129 item designed and manufactured by Blu Dot. Whoever found the chairs was free to take them. The chairs were left outside the Apollo Theater on 125 Street (below), at the steps of the Metropolitan Museum of Art and atop the Highline, elevated park on the West Side, among other New York locations.

The recipients did not know that [a] video crew documented their snatch and get-away, sometimes trailing them for blocks.

Watch the video of the “Real Good ExperimentContinue Reading

Events, Faculty, FTMBA, Newsroom, Student Life

UST Team Takes Home ACG Cup in Case Competition

ACG 2013A team of MBA students from the Opus College of Business bested competing teams from the U of M Carlson School and U of Iowa Tippie School in the 2013 ACG Cup case study competition last week. The team that took first place and an award of $4,000 included first-year MBA students Ryan Nelson, Jeff Hawkes, Adam Lawrence and Anthony Anderson (pictured at right with Dean Puto).

The ACG Cup is a designed to give students from leading MBA programs across the country real world experience and invaluable insights into mergers and acquisitions, investment banking, financial advisory and private equity. Each case study provides students with a unique opportunity to present valuation, capital markets and M&A strategic advice to a panel of seasoned M&A professionals from within the ACG community. The competition is carried out through a series of intra-school and  regional competitions, with regional winners awarded the prestigious ACG Cup title and cash awards. Continue Reading

EveningMBA, Events, FTMBA, Media, Newsroom

Good Design is Good (Fun)

danz, medoraBlu Dot is an American design studio that creates home furnishings sold in fine design stores across the U.S. and internationally. It has won many national and international design awards, and its designs are included in the collections of numerous museums. Blu Dot is recognized for its inventive use of materials, playful sensibility and fabrication and assembly strategies determined by an economy of means. This sense of playfulness and irreverence extends to its marketing, too.

Graduate business students and alumni are invited to attend Master’s Pub with presenter Medora Danz, vice president of Blu Dot brand on Friday, February 22. Danz will discuss the company’s mission to bring good design for the masses, and the unique and pragmatic methods used to reach this goal. She will entertain attendees with a history of Blu Dot, its design process and its growth in the modern furniture market.

RSVP to attend »Attendance is free, but advance registration is required. Please register by February 20.

Current Opus College of Business graduate students and alumni attending the event are encouraged to bring colleagues or friends considering a graduate business degree to experience the unique St. Thomas atmosphere and community.

Agenda
4:30 p.m.: Social time
5:15 p.m.: Presentation
5:45 p.m.: Q&A
6:00 p.m.: Social time

Events, Local business, Media, Newsroom, OCB Commentary

MN AMA presents… best and the worst of the 2013 Super Bowl ads

By Ujin Han, M.B.A. ’12

Super Bowl Sunday has become more than just a day of (great) football and partying with family and friends. To businesses, it’s a $3.8 million investment in a 30-second spot and hoping that somehow the message will be delivered in the midst of the clutter.  To consumers, it’s about which ad is the funniest or most memorable.

To Twin Cities marketers, this year it was about watching the ads, taking mental notes, analyzing every aspect of the spot, and talking about them at an American Marketing Association Post-game Roast days after with executives from the Cities’ top marketing firms—Tina Wilcox, CEO and creative director from Black; Eric Husband, executive creative director at Cole + McVoy; Michael Hart, founder and creative director of Mono; and Dan Armstrong, a freelance copy writer; moderated by Bill Kruse, executive producer at Pixel Farm. The event was appropriately held at the Vikings’ Gridiron Club at the Metrodome.

Without further ado, here are the top and bottom three from the panel and their reasons.

Favorites

Dodge Ram – Farmer

Continue Reading