As the new year starts off, we’re looking back at the ten most popular posts on Opus Magnum from 2012. Today we’re at #9, a fitting post for the new year, too: 5 Habits That Can Create Lasting Positive Change (and Success). This post was about a TED Talk from psychologist Shawn Achor who argued that happiness inspires productivity.
Posts Tagged ‘video’
From TED: We believe that we should work to be happy, but could that be backwards? In this fast-moving and entertaining talk from TEDxBloomington, psychologist Shawn Achor argues that actually happiness inspires productivity.
When our brains are at “happy” that positivity will ripple out to others and can increase productivity. Here are Achor’s 5 simple changes/habits that can create lasting positive change: (more…)
Because of teaching class on Monday nights, I have taken to watching the CBS situation comedy “Two and a Half Men” as a streaming video from the network website . This is a beautiful model. The network delivers the program to me free of charge, and advertisers get to deliver messages to an audience that can’t fast-forward through or skip the spots. Seems like a fair exchange all around. Plus, in theory, CBS could gather a tiny bit of data from me in exchange for access to streaming video (which it doesn’t currently), and marketers could more precisely target messages to my demographics.
There have been a number of new ploys used lately to get the viewer to “engage” with the ads delivered during the streaming video. One asks you to choose your next ad – this is likely done by the network ad sales folks to show that people are paying attention. Some past ads have invited viewers to watch the next ad in the “series” by choice, effectively diverting the viewer from the show to pure product promotion. (more…)