As Americans continue to battle debt and the economy still sputters, the 19th Annual Stakeholder Dialogue on April 10 featured provocative discussion around the culture of consumerism and its impact on happiness.
Keynote speaker Dr. James A. Roberts ’82, Baylor University marketing professor, researcher and author of Shiny Objects: Why We Spend Money We Don’t Have in Search of Happiness We Can’t Buy, served as the featured speaker at the 2012 Stakeholder Dialogue, sponsored by the Koch Endowed Chair in Business Ethics with collaboration from the Center for Ethical Business Cultures and the Veritas Institute. More than 250 people were in attendance.
Roberts’ lecture, “Can Happiness Be Bought or Sold? An Examination of Ethics and Consumer Marketing,” provided a sometimes amusing look at how society’s love of material possessions impacts an individual’s happiness and what can be done to find true happiness in a culture awash in the quest for material possessions. (more…)