This year’s Inaugural Marketing Case Competition was a resounding success! The competition originated out of a request for the Consulting Club to do a competitive response analysis on a new developed product for the consumer market. Organized jointly between the Consulting Club and Marketing Club, the competition involved three teams of three from the class of 2011 and one team of two from the class of 2010.
All involved would also like to extend a special thank you to professors Malshe, Sailors, and DeVaughn who all donated their time to help the teams put together their time.
The Client was resoundingly pleased with the creative thought and effort all teams put into the competition. The original thoughts given by the teams opened their eyes to different markets and possible marketing initiatives.
In the end, Noble Duncanson, Tony Wang, and John Hutchinson where voted by their fellow competitors and the Client as competition winners. Congratulations to all the competitors and the winners! Thank you for your support and time!
Article submitted by Nicholas Sweere
New Admitted Students Website
The Office of Admissions has just launched a new website for newly admitted students. Details are available on the curriculum of the UST MBA, student life, the Twin Cities, and more. Plenty of the information and resources available will be useful to current students as well. We encourage you to check it out at http://www.stthomas.edu/business/admittedFT. Use your UST ID and password to log in. Please share any comments or suggestions with the admissions staff at firstname.lastname@example.org.
Read and Share our Blog: http://blogs.stthomas.edu/opusmagnum
If you haven’t visisted it recetly, check out Opus Magnum, the award winning UST MBA blog. We have a new post daily on topics related to the Twin Cities business climate, college events, student life and admissions. We encourage you to follow the blog’s RSS feed and to share it with your friends and colleagues outside of UST. The Opus College of Business was honored with the Promotional Excellence Award from the National Association of Graduate Admissions Professionals at their annual conference on April 23 for our work on the blog and in social media. Follow @USTbusiness on Twitter and become a fan on Facebook! Be on the lookout for upcoming contests too–last week we gave a away a cooler full of skittles via Twitter, and soon we’ll be giving away free tickets to Rock the Garden 2010.
Article submitted by Clark Gregor
On March 23rd, the University of St Thomas NAWMBA (National Association of Women MBA’s) chapter and the school’s Strategic Consulting Club hosted author, speaker, and consultant, Ms. Selena Rezvani.
Ms. Rezvani is the founder and president of NextGenWomen, LLC and recently finished writing her debut book, “The Next Generation of Women Leaders: What You Need to Lead but Won’t Learn in Business School” (Prager, 2009) which is based on interviews of successful women executives. In her book, she gives practical advice to women regarding professional growth and tactics for advancing and negotiating in the workplace.
The event was open to all Full-time MBA students, and had a strong showing from both 1st and 2nd year students. For more information regarding Selena Rezvani or The Next Generation of Women Leaders visit www.nextgenwomen.com.
Article submitted by Adebola Adediran