Theresa Malloy is in her second year in the graduate program. Theresa received her Bachelor of Arts in Communication and Journalism at St. Thomas in 2013. This degree launched her into the national news editing scene. She has previously worked for organizations like ThreeSixty Journalism, Mpls.St.Paul Magazine, and BringMeTheNews.com. Below she talks about her current work at LAKANA.
140 characters or less. That’s all it takes to break news these days. Instantly the world knows Harper Lee is dead. Emergency responders are dispatched to Paisley Park. The White House is on lockdown. You have to wait a few minutes to find out if it was an active shooter, objects thrown on the lawn or an errant party balloon. (News junkies can confirm these scenarios are not invented).
When I’m not in graduate school at St. Thomas, I work as a national news editor for LAKANA in St. Paul. We produce news content for more than 100 television station websites across the country. We monitor Twitter and see thousands of tweets a day, then produce stories, package digital content and work with CNN’s wire service to get readers the news.
Every day on the job is different, but what’s trending on Twitter dictates the conversation and stories. Some days I am writing breaking news alerts, while other days it’s writing viral content. Yes, the most read story in my career might have been people Trumping their cats. (Kitty combovers). Regardless, we work to get the news out quickly, accurately and concisely.
The journalism world is changing. Since I graduated with my B.A. in Communication and Journalism three years ago from St. Thomas, my career has taken me on many different paths: community newspaper reporting, photography, videography, magazine writing and editing, radio script writing, web production and even investigative reporting.
What I have learned is that people can get news anywhere, so I have to ask myself what can I do as a reporter to consistently deliver reliable, smart reporting that they can’t get elsewhere. With readers you have to build trust, and good writing is key. One typo, inaccurate fact or bias could send the reader elsewhere.
The best stories write themselves. My favorite are the people who are doing the extraordinary everyday as if it were ordinary.
While I can produce some of those pieces on deadline, my coursework in Dr. Todd Lawrence’s Ethnographic Writing class allowed me to use my reporting skills and spend time telling the stories of people in North Minneapolis. I hope to continue this work throughout my graduate studies, since it is hard to find a newsroom that can afford to give reporters the time they need to really focus on their efforts on a single community and its nuances.
A tweet can be lifechanging in an instant. But the question we have to ask as news gatherers, is what do people need to know? Then we determine what is the best way to deliver it – Media gallery? Video? Livestream?
Whatever the article, we try to offer readers a story prepared with thought, consideration and care. As the industry evolves, I am hopeful the news coverage will improve. It definitely shapes the national conversation as is evident with the looming presidential election. So I will keep monitoring Twitter, awaiting what breaks next and ready to write on deadline.